AI Share of Voice
AI share of voice is the percentage of AI answers in a category or market where a given business is named, relative to its competitors.
Where AI Visibility measures whether one business shows up, AI share of voice measures how much of the conversation it owns versus rivals. If an AI assistant names three businesses per answer and yours is one of them across most questions, your share of voice is high.
It is a competitive framing that resonates in a sales pitch: "your top competitor is named in 80% of AI answers for this category; you're named in 10%." That gap is concrete and motivating.
Frequently asked
How is AI share of voice different from AI visibility?
AI visibility is whether your business appears in AI answers; AI share of voice compares how often you appear versus your competitors for the same questions.
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