About

Built for the part of the SEO sale no tool covers.

Every SEO seller knows the workflow: open the prospect's GBP, eyeball the site, guess at a few keywords, run a generic audit, spot-check competitors, try to remember if anyone's ever seen them in a ChatGPT answer. Then cobble it into a Google Doc and walk into the call hoping the story holds together.

Audit tools serve delivery. Widgets serve inbound capture. Prospecting tools serve outbound cold outreach. The discovery-call prep stage — where most agency revenue is actually won or lost — is unserved.

SEODex exists for that one stage. Paste a URL, get a complete pitch-ready dossier in about a minute. Same shape every time, with AI Visibility baked in by default — because every prospect is asking "do I show up in ChatGPT?" and few sellers have a repeatable way to answer.

What we believe

Four principles we don't compromise on.

One job, done well.
We're not building a CRM. We're not building rank tracking. We're not building a prospecting tool. We build the document a seller walks into a discovery call with — nothing more, nothing less.
Same shape every time.
Consistency beats novelty. Every dossier follows the same anatomy so sellers stop reinventing the audit and prospects stop being shown different formats from the same agency.
Honest about AI.
We use AI where it earns its keep — synthesizing the pitch summary, probing ChatGPT and Gemini for visibility. We do not pretend AI is doing more than it is. Every claim in a dossier is anchored in real data we pulled.
No vanity metrics.
We don't show numbers that don't change a sale. Domain rating, backlink count, anchor text distributions — useful for delivery, irrelevant on a discovery call. The dossier shows what helps you close.
From the founder

Why I built this.

I run an agency. For years, the most painful part of every Monday wasn't doing the work — it was preparing for the calls where I'd ask someone to pay me to do the work. An hour of clicking, a half-cooked Google Doc, then dialing in and trying to make the pieces line up live.

I kept thinking: this prep should be a button. Not a slimmer audit, not a fancier dashboard. A button. Paste the URL, walk into the call ready.

SEODex is that button. It's the tool I wished existed when I was prepping pitch number two-thousand-and-something. If it saves you an hour a day and helps you close one more deal a quarter, it pays for itself ten times over.

— Vacheh, Founder

SEODex is operated by Holiander, Inc., a U.S.-based company. Questions, feedback, or partnership ideas: support@seodex.com.

Try it on a real prospect.

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